100% RSPCA Approved Coles fresh chicken

RSPCA Coles ChickenWe’ve listened to you and in another Australian food first today we became the only Australian national supermarket to have 100% of our fresh chicken RSPCA Approved. This will provide better tasting chicken for you (at no added cost) and better welfare conditions for millions of chickens.

With chicken on the menu in over 95% of Australian households and eaten between two and four times a week by almost 80% of customers, this move is good news for chicken meat lovers. We hope it’s also good news for Australian chicken farmers as almost a third of customers said they would buy even more chicken if there were better welfare options.

This is the latest in a series of quality improvements we have made at no added cost to our customers.  We started with no added hormone beef nearly 3 years ago, then followed with cage-free Coles Brand eggs, sow stall-free fresh pork and sustainable seafood.

For more information on our RSPCA Approved chicken, visit coles.com.au or click play to watch Curtis Stone, Hope Bertram from the RSPCA & our Head of Responsible Sourcing, Jackie Healing discuss this latest initiative.

Meet Mr Pudding

Mr PuddingMr & Mr Puddings on NSWs Central Coast don’t mind being called old fashioned. It’s the reason they win so many awards. They take pride in crafting their handmade puddings the traditional way, using 100 per cent Australian vine fruit, local free range eggs, Australian butter and a splash of oak barrel ages in Barossa Valley brandy.

Each pudding is wrapped in calico, boiled in coppers then hung for a period of maturing. It’s a method as old as the hills but as its makers like to say, the proof is in their pudding…



For more information on our delicious Coles Finest range, visit coles.com.au.

Coles Brand No Added MSG or Artificial Colours

No Added MSG or Artificial Colours in all Coles Brand Food & DrinkIn February in an Australian supermarket first, we announced that 100% of Coles Brand food and drink products are now free from added Monosodium Glutamate (MSG) and artificial colours. You may have wondered how this impacts you, so our Coles Brand product experts are here to tell you all about it.

Why are Artificial Colours and added MSG used?

Meet our Coles Brand Product Expert, Jackie. She’s here to tell you a little more about why products often contain added MSG & Artificial Colours.

Why we removed Added MSG and Artificial Colours?

As part of our commitment to quality products that cost less, we are continually looking for ways to improve our products and offer you greater value on the products you love.  Our commitment to remove artificial colours and added MSG from our products is in line with customer research showing Australians have concerns regarding food additives:

  • 91% of Australians are worried about consuming products with artificial colours and added MSG
  • 76% of Australians avoid consuming products with artificial colours and added MSG
  • 1 in 3 believe that their children have had a reaction to artificial colours

Our Coles Brand Product Expert, Jackie can tell you a little more about why we removed added MSG & Artificial Colours and what it means for you.

What Coles Brand Products have been affected by no added MSG & artificial colours?

In this video, our Coles Brand Product Expert, Jackie,  tells you which products have been affected by removing added MSG and artificial colours from our Coles Brand products.

Will it change the taste?

The good news is this change will not mean a compromise on taste. This move has followed five years of extensive product development and rigorous product testing to ensure you will continue to enjoy great tasting products!