At Coles, we have committed to phasing our Coles Brand caged eggs by 2013.  To help you make the switch from caged eggs to free range eggs, we cut the price of our Coles Brand free range eggs by at least 18% across Australia.  Since the Down Down price cuts over a year ago, sales of our Coles Brand free range eggs have surged by over 50%!

Our research shows that 95% of our customers would choose free range if the price was lower and with the price cuts this is proving to be true!